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Project:
Rebranding Project: Old Age by Masego
Music Research:
"Old Age" by Masego embodies a lighthearted tune centered around his desire to date older women. He is drawn to their wisdom and life experience, which adds to their allure. Intended to exude a vibrant and jazzy vibe, this song captures a playful and lively essence, creating a sense of enjoyment and fun.
Juxtaposing a young girl in grandma attire shows the appealing nature of dating someone older. The fun nature of this song allows the design choices to be bold and fun.
Concept:
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